These days, due to increasing prices of memory chips, smartphones are becoming expensive. Many big companies like Xiaomi and Samsung have made their phones expensive. Meanwhile, news has come that Apple will not let the current situation affect the prices of iPhone 18. This means that iPhone 18 can be launched at almost the same price as iPhone 17 (about Rs 83,000). At a time when mobile phones of all companies are becoming expensive, this step can prove to be a profitable deal for Apple.
This is Apple’s planning
Like other companies, Apple is also paying huge amounts for memory chips. A report has claimed that Apple will bear the increased cost itself and the starting price of the iPhone 18 is not expected to be changed. The company is trying not to increase the prices of new iPhones, but even if the upcoming models are made expensive, their starting prices may remain equal to the current models. Apple is expected to benefit greatly from this in terms of marketing.
Apart from memory, other components also became expensive
These days smartphone companies are struggling with inflation. Due to AI server boom, the supply chain has been affected and along with memory, other components have also become expensive. For this reason, these days there is an increase in the prices of devices like smartphones, laptops and smart TVs.
When will iPhone 18 be launched?
Apple usually launches its new iPhone models in September, but this time the company has changed the launch schedule. Now iPhone 18 Pro, 18 Pro Max and foldable iPhone will be launched in September. iPhone 18 will be launched in the market in February-March next year.
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